About Us
A creative thinklab
A whakairo shop
A fusion of tradition and technology
Te Ara Hihiko — ‘The Creative Pathway’, was founded in 2012 when an artwork commission project brought us together to blend artistic cultural storytelling with technical mastery. Since then, we have refined a groundbreaking digital tool to produce large-scale modern expressions of traditional Māori carving—whakairo.
Our distinct designs communicate stories in public spaces – panels in schools, carved surfaces in airports, on cycleway shelters, and at the entry to a hospital. With a commitment to environmental sustainability, we use locally sourced and re-used and recycled materials where possible. As we celebrate over a decade of our own creative pathway, we remain receptive to new possibilities, connections and innovative approaches to Māori artistry.
Our Workshop
A makerspace
An education hub
A community collective
We welcome collaboration with other artists and designers, offering our fully functional workshop as a space for creative exploration.
Based in Waiohiki Arts Village, Napier, we provide artistic, cultural and technical guidance, as well as access to top of the range equipment for projects seeking to deliver meaningful impressions with a cultural dimension.
JASON
Jason Kendrick began his career as a furniture maker, acquiring knowledge and expertise in England before directing his work towards the superyacht and marine industry. Gaining hands-on experience in commercial interior design, his journey led him to establish a CNC machining business, serving marine, architectural, design, and arts sectors.
With a flair for project management and product development, Jason steers the waka to create innovative solutions using precision technology.
JACOB
Of Ngati Kahungunu, Te Arawa and Ngati Raukawa descent, Jacob Scott is the principal of Scott Design, Te Ara Hihiko Ltd., and former director of Te Kura Toi o Te Wananga o Aotearoa.
Jacob is a pioneer in contemporary Māori Art and Māori Arts Education, establishing New Zealand’s first degree level programme in whakairo, raranga and rauangi. With a passion for experimental collaboration, Jacob identifies as the navigator of the waka, guiding others on their unique path of creation.
Like what you see?
We’re currently taking on new projects and would love to help bring your vision to life. Reach out today to see if we’re the right fit for you.